Our Client's Results

The Hamlet Secret
- www.thehamletsecret.com

Challenge - Book sales were only occurring as ‘side business’ to main coaching and journaling site and activity wasn’t enough to sell and create traffic. Also, author will be visiting TV, Radio, etc. and needs something to send listeners and viewers to that’s easy to remember and access.

Solution – build unique site, priority of site is book sales, using book title in URL, give free chapter per month to familiarize with content, ‘wrap referrals around’, ie lead people back to other sites associated with author, e-version of book for immediate purchase, market place to refer similar materials that visitors might like and give company a chance to monetize other products, blog for topical articles by author and to allow comments from vistors.

Results – passive results in climbing visitor ranking, building sales and additional topics

BPF – this site will generate up to 50% of the book sales as author begins press campaign via radio and internet

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